Speech Acts
    Use of language to achieve a certain purpose 
    Invitation
    Request
    Complaint
    Apology
    How are they done in Asian cultures?
    Differences between Western and Asian?
    Chinese
    Invitation
    Request
    Reading 
    Invitation
       #20 "Politeness Phenomena in Modern Chinese" -- Yueguo Gu
       Skip Section 
       politeness in general
    Request
       No reading
    Politeness in Chinese
    Politeness = 'Li' 
    'propriety, ritual' >> 'politeness' >> 'gift, present'
    Face
       reputation
       respect by others
       self-worth
       "save face"
       "lose face"
    Four Maxims of Politeness
    1. Self-denigration Maxim
       denigrate self and elevate other
    'Self' vs 'other'
    Introduction between two people
    Chinese vs. English
    take the first chance to elevate other
    wide extensions
    'little dog' vs. 'a thousand pieces of gold'
    'to prostrate self to visit' vs. 'bestow light'
    'stupid opinion' vs. 'great opinion'
    2. Address Maxim
       Address the other person with an appropriate address term
    recognize other
    define social relation
    social bonds
    Factors
    gender, age, occasion, location, status...
    Chinese vs. English
       first name
       extended uses 'Uncle driver'
       occupational titles 'Teacher Wang'
       Did you call 'Uncle'?
    Who should address whom first?
    Speaking from child's point of view
    3. Generosity Maxim
    Maximize benefit to others
    (at the conversation level)minimize cost to self
       "no trouble at all"
    4. Tact Maxim
    Minimize cost to others
    "It's too much trouble"
    (at the conversation level)Maximize benefit received
    Dialogue (p. 115)
    A: Why don't you come to dinner tomorrow? (inviting)
    B: I'm not coming, it's too much trouble for you. (declining)
    A: It's no trouble at all. I already have all the food. (inviting again)
    B: But you still have to cook it. (declining again)
    A: Even if you don't come, we have to eat anyway. You must come. If you don't come, I will
    feel offended. (insisting)
    A: All right, don't go to too much trouble. (accepting)
    The Balance Principle
    reciprocity
    "The best demonstration of politeness is reciprocity"
    be indebted
    'Pay back' the debt
    Caution: don't go overboard
    The Sincerity Principle
    make sure the invitation/offer is genuine
    Request
    Direct:
    please take out the garbage.
    I would like for you to ...
    I hereby request you to take out the garbage.
    Indirect:
    The garbage isn't out yet?
    Could you take ...?
    Would you mind taking ...?
    Requests in Chinese
    imperatives
    direct questions
    want/need statements
    imperatives: action verbs
    'Bring some sugar back'
    'Go answer (the phone)'
    'Pass the book to me'
    economical, clear, explicit
    Direct requests
    shows upfront sincerity
    Gricien's Maxim of Quantity
       'Say no more than you need to'
    'minimal effort for effective communication
    English
       Could you tell me where the station is?
    Chinese
       Mr. Grandpa, please tell me where the station is. 
    English
       Could you please shut the door?
    Chinese
       Please shut the door.
       Please help me shut the door.
    Politeness is done in two ways:
    a. terms of address
       "Mr. Grandpa"
    b. polite expressions
       "Please"
       "Sorry to trouble you"
    Three contextual factors:
    power
       higher position --> more direct
    distance
       smaller distance --> more direct
    ranking of imposition
       smaller matter --> more direct
    How are they done in Asian cultures?
    Differences between Western and Asian?
    Invitation
    Chn invite/decline more than one round
    Eng one round
    Request
    Chn direct
    Eng indirect